Tara Bennett

Abstract

Co-presenter of ‘Ecotourism: it’s everyone’s business’ with Gary Kerr.

Tourism markets are seeking more authentic and genuine experiences, and the ecotourism market is no different.

Providing “responsible travel to, and interaction within, natural areas that conserves the environment, sustains the well-being of the local people, and involves interpretation and education” is not just the responsibility of tour operators. Recognised eco accreditation of these operators provides visitors with the confidence that their experience will be a true and authentic eco experience.

However this confidence can be undermined if the environment in which the tour operators carry on their business does not meet similar standards.

How would visitors feel who come and experience the wonders of the Daintree Rainforest with an eco accredited tour operator only to be dropped off to their accommodation in Port Douglas that is using old inefficient lighting, has the air-conditioning cranked to nearly freezing and offers single use plastic cups and no sign of recycling of materials. For those that appreciate our environment they would feel a little disillusioned and their overall experience of the region spoilt.

To create a holistic eco experience, the entire region needs to demonstrate its commitment to environmental responsibility and sustainability.

The Douglas Shire Council is on the journey to become the first region in Australia to achieve the Global Sustainable Tourism Committee’s Green Destination accreditation.

Taking a leadership role, the Council is engaging with its communities and enabling innovative programs to meet the GSTC’s accreditation criteria.

This is our story.

Biography

Tara Bennett is executive officer of Tourism Port Douglas Daintree, the local tourism organisation for the Douglas Shire. After growing up in country Victoria followed by a stint studying in Melbourne, Tara travelled and lived abroad for four years before settling in Port Douglas and forging a career in hospitality. After working her way through the ranks of Tourism Port Douglas Daintree, Tara’s current role sees her representing the region marketing to domestic and key international travellers and working with stakeholders to strengthen the industry for the region.

With a Masters in Ecotourism from James Cook University Tara has considerable experience in regional tourism issues and destination marketing. Tara is a passionate advocate for tourism and its role in achieving sustainable economic development for communities and conservation outcomes.